top of page



2008 - Present

SMV Equestrian LLC 

  • Research, planning, and writing of the business plan. Maintained business bank accounts, accounts payable, and accounts receivable.

  • Designed and implemented business marketing and sales strategies.

  • Facilitated all sales transaction processes and prepared contracts.

  • Brokered sales between multiple parties.

  • Customer service & scheduling duties including phone calls, emails, follow ups, schedule organizing, and bookings.

  • Managed all aspects of the day to day business duties including horse care, basic veterinary care, purchasing, instruction, and facility maintenance.

2014 - 2017

Equestrian Manager & Head Trainer 
Over the Grass Farm

  • Managed a 30 horse riding school and boarding facility including, marketing, sales, scheduling, invoicing, staffing, instruction, training, horse care and wellness, facility management, and business planning and development.

  • Took program operating at a 90K a year loss to break-even.

2020 - 2023

Marketing Director  
Attwood Equestrian Surfaces

  • Launched new product campaigns resulting in over $70,000 in revenue in the first year.

  • Headed a visual rebrand of the company including logo redesign, new color palette, and clearer brand identity.

  • Created all marketing materials and print ads

  • Headed a complete overhaul and replacement of social media accounts resulting in a reach increase from 0 to 272,300 in 5 months.

  • Facilitated a new partnership with US Equestrian as their official footing and arena company

  • Responsible for sponsorship agreements, contract negotiations, and execution of all marketing and design activations.

Other Experience 

  • Managed social media accounts and designed websites for various stables and other small businesses

  • Promoted new products for Romfh Apparel, Ruspari, One K Helmets, House of Montar, and Ovation.

  • Acted as a private consultant on saddle fitting, blanketing sizing, equestrian apparel, equine health and nutrition, and fox-hunting etiquette

& Expertise

  • Equestrian Management

  • Self Starter

  • Planning and Organizational

  • Verbal and Writing Skills

  • Customer Service

  • Detail Oriented

  • Computer Proficiency

  • Problem-solving

  • Creativity

  • Design - Canva, Wix, Adobe

  • Content Creation

  • Brand Development

  • Social Media

  • Digital Marketing

  • Networking

  • Ability to quickly grasp new concepts

bottom of page